A day at the office becomes less of a job (and more of an adventure) when you get to work on something that interests you. A series of web-destined promotional videos for Fenwick did just that, encompassing many things we enjoy, in both our personal and professional lives. Live action footage was captured on location in Colorado by a man who is a photojournalist by trade, and a seasoned angler by passion. Computer generated imagery and post-production compositing were all done in-house by individuals who enjoy practicing that part of their digital craft. And the account manager on the job (who is also an experienced fisherman), well, it goes without saying that he was needed on site to supervise.