Consumers that feel they’ve been taken care of are more likely do business with you again. The right messaging at the right time is critical in getting that relationship started in the first place. After consumers have identified your product as the solution to their problem, you still need to give them a reason to buy your product over the competitor’s. Some ways to influence the consumer’s buying decision include:
- Don’t hide behind an email address. List your phone number prominently during checkout and make sure it connects your users with a live human being.
- Make great customer service, free shipping and fast delivery a priority.
- Focus on being an indispensable resource. Offer additional product value insights during checkout.
- Build a relationship that goes beyond one-time purchases: Get them to sign up to your mailing list. Consider direct mailing them exciting offers and innovative products. Our team can help!