ENHANCE - Omnichannel
Boost your direct mail response rate by 23-46% by pairing it with digital channels!
Watch the video below to get started.Download the ENHANCE Spec Sheet Download the ENHANCE Overview PDF
What is ENHANCE?
Instead of sending out a traditional solo direct mail campaign, ENHANCE combines your direct mail with 9 digital technologies to create an omnichannel marketing experience that increases your return on investment by reaching your target audience on multiple channels at the same time.
Your direct mail pieces are mailed out to your mailing list. Then, the creative you used in your print piece will be shown to that same audience simultaneously across the web, while tracking engagement – including visits to your website. We provide a custom online dashboard so you can easily track your campaign’s performance in real-time!
ENHANCE is comprised of these 9 digital technologies geared towards getting you the best results.
All trackable in your online portal.
Call & Text Tracking
Social Media Follow-Up
How ENHANCE Works:
Just before your mail campaign is scheduled to arrive in mailboxes, the individuals on your mail list will see your business ads with the same message on their social media accounts.
Mail is Delivered
Your mailings are tracked with cutting edge barcode technology. This allows you to know exactly when your mail pieces are due to arrive in prospects’ mailboxes and enables you to plan for the influx of new customers.
Google & Social Media Follow Up
ENHANCE displays your online ads to a targeted geographical group of prospective patients instead of just the people who went to your website. This way you have more of a chance of hitting everyone on your mailing list with online ads as they are receiving your mail pieces, giving you exponential results!
Why should I run an ENHANCE campaign?
Direct mail already works great for me. Do I need ENHANCE?
How much does ENHANCE cost?
If direct mail hasn’t worked for me in the past, will ENHANCE make any difference?
Blogs about ENHANCE
Are you a fan of multichannel but looking to take it to the next level? Read on to learn how omnichannel could benefit your business.
Are your campaigns going in the right direction? Find out why you should be incorporating both print and digital to get the most out of your work!
Read more to find answers to everything you need to know before adding omnichannel to your business.
Deciding to jump into omnichannel? Read more to find out which platform might work best for you and your company!
WHAT OUR CLIENTS HAVE TO SAY
We love ENHANCE because it allows us to reach out to missed opportunities. It has put us much more in touch with evaluating how effective our mailings are!