Mailing List Acquisition & Data Services
Mailing List & Data Acquisition Services
Our team sources high-quality mailing lists and data to elevate your direct mail campaigns and ensure your message reaches the most responsive audience.
New Mailing List Sourcing
Finding the people who will respond your business initiative.
List Merge & Purge Services
Combine lists and clean out old contacts.
List Deduplication Services
Removing identical entries.
List Suppression & Target Segmentation
Dividing your target market into smaller, more defined categories.
Existing List Analysis & Optimization
Finding ways to fine tune your current data.
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Comprehensive List Sourcing, Setup & Management
We provide the knowledge and the tools to source lists that complement your current customer database, mail to new personas, and reach acquisition targets with specific demographic attributes.
Our team will also explore your current database to optimize performance, shore up any gaps, and provide full scope data services to make your next direct marketing campaign your best yet!
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Tracking & Performance Measurement for Mail Lists
It’s best practice to always keep a clean, up to date mailing list to increase the likelihood that recipients will respond to your latest marketing message.
To do that, our team will apply custom codes, unique URLs, and other custom identifiers to work with your internal lead scoring and conversion tracking processes. Prior to scheduling your direct marketing job for press, we will establish versioning and identifier protocols to be applied on-press so you will know exactly how many consumers responded to your direct mail piece.
WHAT OUR CLIENTS HAVE TO SAYWe have been working with Aradius Group for close to 20 years and every year, they print and assemble our numerous mailing campaigns and collect important data for our team.
Mailing List FAQs
How Can Businesses Track Mailing List Effectiveness?
By adding a coupon code, landing page, or specific phone number to your mail piece creative, you’ll be able to know if your new business is coming from your mailing or from another source. From there, you can evaluate the effectiveness of your list and adjust for the next campaign.
Are Mailing Lists Regularly Updated?
Yep! The data that we use is constantly monitored and refreshed to make sure we are targeting the right individuals. This accounts for people who have moved and new houses on the market.
How Long is a Mailing List Relevant?
Typically mailing lists are usable for a year before they need to be refreshed, though some businesses choose to get a new mailing list in a shorter time frame.
Can I Target an Area Without Purchasing a List?
Yes, check out Aradius ATTRACT. This solution enables you to send a mail piece to every door in a targeted area for maximum exposure at a low cost.